JB Mauney Net Worth 2025: Richest Bull Rider’s Wealth Unveiled

In the high-stakes world of professional bull riding, few names shine as brightly as JB Mauney. Known for his fearless grit and record-breaking rides, Mauney has become a legend, captivating fans with his ability to conquer the toughest bulls. But beyond the arena, his financial success has piqued interest, with many wondering about JB Mauney net worth. As someone who’s followed his thrilling career, I’m fascinated by how his daring translated into a multimillion-dollar fortune. In 2025, Mauney’s wealth reflects not just his rides but his savvy off the bull.

This article dives into JB Mauney net worth, exploring his career earnings, endorsements, and ventures that built his legacy. With a keyword density of 0.5% to 1% for JB Mauney net worth, we’ll unpack his financial journey while keeping it engaging. From PBR championships to coaching, you’ll discover how Mauney became the richest bull rider in history. Let’s ride into the story of his wealth!

Who Is JB Mauney?

James Burton “JB” Mauney, born January 9, 1987, in Charlotte, North Carolina, is a retired American bull rider dubbed the “Dragonslayer” for taming ferocious bulls. Growing up in a rodeo-loving family, he rode sheep at age three and his first bull at 13. Mentored by 1995 World Champion Jerome Davis, Mauney turned pro in 2005, joining the Professional Bull Riders (PBR). His career, spanning 18 years, includes two PBR World Championships (2013, 2015), 32 event wins, and 15 PBR World Finals qualifications. Despite a career-ending neck injury in 2023, Mauney’s legacy endures as the PBR’s all-time money earner.

In 2025, Mauney, now 38, lives in Stephenville, Texas, with his wife, Samantha Lyne, a barrel racer, and their son, Jagger, born in 2019. He also has a daughter, Bella, from a previous relationship. Inducted into the Bull Riding Hall of Fame in May 2024, Mauney coaches the Oklahoma Wildcatters in the PBR Team Series, sharing his expertise with new riders.

Breaking Down JB Mauney Net Worth

JB Mauney net worth in 2025 is estimated between $7 million and $10 million, making him the wealthiest bull rider in PBR history. This fortune stems from multiple streams, with prize money forming the backbone. Let’s explore the key contributors to his wealth.

Rodeo Prize Money

Mauney’s PBR career earnings total over $7.4 million, a record set in 2016 when he became the first rider to surpass $7 million. His peak years include:

2013: Won the PBR World Championship, earning $1.385 million, with a career-high $1.8 million total.
2015: Secured his second title, pocketing $1.541 million. Early earnings grew steadily, from $66,616 in his 2006 Rookie of the Year season to $772,207 in 2009. Even in injury-plagued years, like 2017 ($146,477), his consistency added to JB Mauney net worth.

Endorsements and Sponsorships

Major brands boosted JB Mauney net worth significantly. Partnerships with Monster Energy (PBR’s official partner since 2013), YETI (ambassador since 2015), Wrangler, and American Hat Company provided lucrative deals. These sponsorships, tied to his fame as a two-time champion, added substantial income beyond the arena. Mauney’s social media, with over 500,000 Instagram followers, amplifies these partnerships through product promotions.

Merchandise Sales

Mauney capitalized on his brand with merchandise like t-shirts, hoodies, and hats sold on platforms like Etsy. Items range from $9 novelty ornaments to $35 hoodies, appealing to his loyal fanbase. These sales, though smaller than prize money, contribute steadily to JB Mauney net worth.

Coaching and Business Ventures

In 2024, Mauney became head coach of the Oklahoma Wildcatters, earning a significant salary while mentoring young riders. He co-owns Ultimate Bullfighters (UBF), a freestyle bullfighting organization launched in 2020, diversifying his income. His Texas ranch, Bucktown XV, where he houses retired bull Arctic Assassin, also reflects smart investments that bolster JB Mauney net worth.

Career Highlights Fueling His Wealth

Mauney’s financial success ties directly to his rodeo achievements. Key milestones include:

2006: PBR Rookie of the Year, launching his pro career.
2009, 2013: PBR World Finals event champion, showcasing consistency.
2013, 2015: PBR World Champion, cementing his elite status.
2014: Won RFD-TV’s The American bull riding title.
2021: Qualified for the National Finals Rodeo (NFR) in the PRCA. His ability to ride legendary bulls like Bushwacker (one of three to stay on for eight seconds) and Asteroid (scoring 93.50 points in 2012) earned high scores and big payouts, driving JB Mauney net worth.

Challenges and Injuries Impacting Earnings

Bull riding’s brutality took a toll. Mauney endured cracked shoulder blades, torn ACLs, a broken back, and a 2017 arm injury requiring a screw and 13 anchors. His 2023 neck injury from Arctic Assassin at a PRCA event in Lewiston, Idaho, forced retirement after surgery involving a rod, plates, and disc removal. Injuries reduced earnings in years like 2017, but his resilience kept JB Mauney net worth growing through sponsorships and later ventures.

Why JB Mauney Net Worth Matters in 2025

JB Mauney net worth reflects more than money—it’s a testament to his grit. In 2025, his wealth underscores:

Sport’s Potential: Bull riding, once niche, offers million-dollar careers for top talents.
Brand Power: Mauney’s marketability, from cowboy hat to Marlboro Reds swagger, drew sponsors.
Legacy Building: Coaching and UBF ensure his influence and income endure. Fans admire his journey from a North Carolina kid to a Texas rancher, with JB Mauney net worth symbolizing hard-earned success.

Tips for Aspiring Riders Inspired by Mauney’s Wealth

Want to follow Mauney’s path? Here’s advice drawn from his career:

Ride the Best: Like Mauney, tackle tough bulls to earn big scores.
Build a Brand: Use social media to attract sponsors, boosting your net worth.
Diversify Income: Explore coaching or merchandise to sustain wealth post-retirement.
Stay Resilient: Injuries are inevitable—focus on recovery and long-term goals.
Invest Wisely: Mauney’s ranch shows the value of smart assets.

FAQs

What is JB Mauney net worth in 2025?
Estimated between $7 million and $10 million, primarily from PBR earnings, endorsements, and coaching.

How much did JB Mauney earn in PBR?
Over $7.4 million, with peak years like 2013 ($1.8 million) and 2015 ($1.541 million).

Why did JB Mauney retire?
A 2023 neck injury from bull Arctic Assassin required major surgery, ending his riding career.

What does JB Mauney do now?
He coaches the Oklahoma Wildcatters, co-owns Ultimate Bullfighters, and runs his Texas ranch.

Who sponsors JB Mauney?
Brands like Monster Energy, YETI, Wrangler, and American Hat Company have partnered with him.

Conclusion

JB Mauney net worth in 2025, ranging from $7 million to $10 million, mirrors his fearless career and smart financial moves. From earning $7.4 million in PBR prize money to securing endorsements with Monster Energy and YETI, Mauney turned eight-second rides into a lasting fortune. His coaching role and ventures like Ultimate Bullfighters ensure his wealth and influence grow post-retirement. Despite injuries, his legacy as the “Michael Jordan of bull riding” inspires fans and riders alike.

Curious about building your own legacy? Study Mauney’s grit and diversification. Share your thoughts on JB Mauney net worth or favorite rodeo moments in the comments—I’d love to hear what makes you a fan!

JB Mauney Net Worth: The Financial Legacy of a Bull Riding Icon in 2025

Who Is JB Mauney?